Nono.MA

Simplify Your Life

JANUARY 17, 2014


The hardest thing in the world is to simplify your life, it’s so easy to make it complex.1 — Yvon Chouinard, Founder of Patagonia


  1. Yvon Chouinard said this in an interview for 180° South: Conquerors of the Useless, a documentary by Chris Malloy that "follows Jeff Johnson as he retraces the epic 1968 journey of his heroes Yvon Chouinard and Doug Tompkins to Patagonia."