OCTOBER 12, 2022

Leire Asensio Villoria and David Mah — Systems Upgrade

Hi Friends—

Today I bring you a new conversation with Leire Asensio Villoria and David Mah on decoding and upgrading design systems, reverse engineering the creative process, knowledge dissemination, the long tail of niches, Erwin Hauer and associative models, book writing and publishing, and much more.

Leire and David collaborate as asensio_mah, an international design practice with projects in Europe and Australia, including Casa Q, a new-build residential commission in Spain that integrates digital fabrication techniques with traditional construction practices as well as landscape engineering and design.

Listen to "Leire Asensio Villoria and David Mah — Systems Upgrade"

Leire Asensio Villoria, Nono Martínez Alonso, and David Mah.


00:00 · Introduction
00:36 · Erwin Hauer
02:22 · Associative models
04:18 · Erwin Hauer's model making
07:03 · Limitations of digital tools
09:39 · Systems Upgrade book
11:10 · Reverse engineering
26:09 · Decoding Erwin Hauer
30:21 · Authorship and knowledge dissemination
36:48 · Visual programming
41:39 · Selling less of more
46:54 · Individualizing everything
49:23 · Context
53:18 · Book writing and publishing
01:02:49 · Creative process
01:11:13 · AI content generation
01:17:42 · Thanks
01:18:43 · Outro

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