What Do We Produce For?

MARCH 30, 2015

It is in our nature. We have a need to produce stuff. It does not seem to matter what it is that we produce, the important part is producing something. The judgement of others, or even our own judgement, is the reason why what we produce gets to be important, and how good the result is, leaving aside the process more often than we should.

In a world with so many talented people, high expectations freeze people. They stop people from getting a pen. And just because they know somebody else has, will, or is doing something better than them, somewhere else. But that is wrong. If you did not even try, how are you so sure your stuff is not better? Or, does it even matter if it is? I don’t believe so.

What you are willing to produce may have been done before, but your personality will always add a bit of originality to anything you do.

Frustration, though, comes due to the fake need to produce more and more, caused by our era, the digital. The Internet moves so quickly that when you clarify your concept, someone else has already funded the idea on Kickstarter.

The key: understanding there isn’t such a need to produce more and faster, but to produce wiser and better.

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